The Entrepreneurs edition
The AI news of that week, in plain language.
Ads in ChatGPT, cheaper AI models, and new rules: this week is about what actually affects your business.
ChatGPT is getting ads, including in the Netherlands
Using the free version or ChatGPT Go? You will see adverts soon.
OpenAI is bringing adverts to Europe. From the end of August, people on the free version and the ChatGPT Go subscription (€8 per month) will start seeing ads. Dutch users have already received an email about this. The more expensive subscriptions (Plus, Pro, Business, Enterprise, and Education) will stay ad-free. The ads will not be personalised at first: they are chosen based on what your conversation is about and your general location, not on your previous chats.
Background for subscribersDo you use ChatGPT for free or through Go (€8) to write quotes, emails, or other texts? Then adverts will start appearing in between. That is distracting, and sometimes the ad could be from a competitor. If you want to work without ads, you can do that from the Plus subscription. Work it out simply: if ChatGPT saves you hours every week, an ad-free version is worth those hours. If not, the ads are easy enough to live with.
OpenAI in three price tiers: choose the model that suits the job
OpenAI now offers its models in three clear tiers: Luna for fast and cheap work, Terra as the middle option, and Sol for the heaviest tasks. Luna has become considerably cheaper. This means you can send routine work to the affordable model and save the expensive one for difficult jobs.
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