Design edition
OpenAI has released Images 2.6, an image model in ChatGPT that, according to OpenAI, creates images 50% faster and can now also make GIFs.
OpenAI can now turn a sketch or an ad into a moving GIF
OpenAI has released Images 2.6, a new version of its image-making model. The model is available in ChatGPT, Codex and the API. The API is the connection that lets developers use the model in their own programs. As of today, Images 2.6 is available worldwide in ChatGPT and Codex, for all plans. That includes the Netherlands. According to OpenAI, the model makes images 50% faster than before.
The biggest news is animated GIFs. You can make a brand mascot, a sketch or a product photo move. OpenAI says characters, products and brand details stay the same with every edit.
What does this mean for your work? If you work in marketing or content, you can turn an existing ad into a moving version in ChatGPT. You can animate a brand mascot for a campaign or make reactions and memes for social media. An animated storyboard shows how a character moves, even before you make a video. You don't need a finished design: a simple sketch is enough to start with.
Background for subscribersIn ChatGPT, with any subscription, you can turn an ad, a brand mascot or a simple sketch into a short moving GIF. An animated storyboard shows how a character moves, before you make a video. According to OpenAI, characters, products and brand details stay the same with every edit.
Gemini Omni 1.2 Flash: 30% cheaper and already widely available
Google's AI video model Gemini Omni 1.2 Flash is generally available through the Gemini API and Gemini for business. It costs 30% less than the previous version. One second of 720p video costs $0.07. You can find the model in Flow, Google Vids, Google Ads and the Gemini app. In the Gemini app, it comes first for Google AI Ultra subscribers. In Google Vids, 15-second clips come at no extra cost, with a Google account or a Workspace subscription. So if you already work in Google Ads or Vids, it is mostly a matter of trying it out. If you pay through the API, you pay per second of video.
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