Vol. 1 · No. 202635

Marketing edition

in·klare·taal

Edition 202635 · Tuesday 25 August 2026 · Clarity since 2026

Designing from your chat window is becoming reality, while the law now requires you to label AI work as AI work.

The main story

One brand image, every channel: the campaign now starts in the chat window

Canva and Adobe step into your AI chat, so you can set up an entire social campaign from a single conversation.

Canva now works with Google Gemini. You type '@Canva' in a chat and the tool creates a design, finds existing content, or turns an AI image into an editable project. You can include your Brand Kit: your colours and fonts travel with the prompt. Adobe also showed how Firefly and Express automatically convert one brand image into posts for Instagram, TikTok, and YouTube. Adobe's Gemini connector has been announced, but is not yet live.

Source →

Background for subscribers

What this means for you

Label your AI campaign images now, and check your Adobe licence before you use the plugin

You can now set up a social campaign from a chat window via Canva with Google Gemini, or via the Adobe plugin in ChatGPT. Adobe's AI Collaborators in Workfront can speed up repetitive work such as variants and translations. At the same time, since 2 August 2026 the European transparency requirement applies: AI images, videos, and texts in campaigns must be both visibly and technically labelled. Purely AI-generated images are not protected by copyright, so record what you yourself contributed to each image. Ads in ChatGPT launch on 24 August 2026 in the Netherlands, initially without personalisation and only purchasable via the Ads Solutions team. The API price of GPT-5.6 Sol drops by more than 20% for three months, making large batch tasks cheaper.

Adobe turns AI agents into team members in your content workflow

Adobe introduced 'AI Collaborators' in Workfront. AI agents, including those from ChatGPT and Microsoft Copilot, work alongside you in creative workflows and automatically receive your brand guidelines and brief. Beta customers are already using this for large-scale brand-consistent content and localisation.

Source →

Background for subscribers

This is a taster.

Subscribers read the whole Marketing edition: every story, each with its background in plain language.

Subscribe →

inklaretaal

AI and tech, made simple.

This is the Marketing edition. Subscribers get the background to every story, in plain language.
Subscribe · Archive
inklaretaal · Amsterdam · © 2026